Chicago Cubs W brand is a winner - Chicago Business Journal

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Chicago Cubs W brand is a winner - Chicago Business Journal

The story of what happened to the Chicago Cubs franchise on a warm, rainy night in November in the seventh game of the 2016 World Series will be told a hundred years from now, just as the last century overflowed with tales of strange curses and heartbreaking collapses for the club. However, the result of this game differed from all the others over the previous 107 years.

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