NBA All-Star Game 2023 was least-watched edition in history as ratings hit record low
The NBA's first-ever October Finals saw a new low Game 1 rating
NBA All-Star ratings hit new record-low - Sports Media Watch
Lack of big-name teams could take toll on Final Four ratings
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NBA Finals Ratings Hit all time recorded ratings low. Down 60% from last year. : r/sports
NBA All-Star Game will ditch the gimmicks and return to classic East versus West format
2023 NBA All-Star Game Picks for the Eastern and Western Conferences - The Ringer
Super Bowl nears TV ratings high. State of the Union hits a low - Los Angeles Times
MLB All-Star Game was least-watched ever
Record-Low NBA Finals Ratings Can't Burst the League's Bubble Success –