SBJ Marketing: MLB Gathering Intel On Ad Patches

New technology is helping MLB and its teams learn more about the actual age of its consumers

MLB teams shop for patch deals, but league insists program is incomplete

SBJ Unpacks: Business of MLB solid heading into World Series

Long history of home-plate ad opportunities makes jersey patches just the next layer for MLB sponsors - Chicago Business Journal

Cincinnati Reds ink 'US$5m a year' Kroger jersey patch deal - SportsPro

SBJ Unpacks: MLB jersey ads already patched together for next season

MLB teams embrace Threads, and different approaches

MLB eyes jersey patch sponsorships - SportsPro

What MLB teams will have uniform ad patches in 2023?

A $17 million annual deal by the Red Sox stokes debate on the value of jersey patches in a market flooded with options

SBJ Marketing: MLB Gathering Intel On Ad Patches

Field-level LED signage coming to MLB this season, with restrictions

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